The Russian branch of Lafarge Group, the world leader in construction materials, announces launch of a new brand of bagged cement - "Lafarge-Master". This is the first product out of a new product line of bagged cement to be launched in 2012.
"Lafarge-Master" is high quality cement designed for a wide range of general construction purposes, including:
Brickwork and plastering;
Surface casting and other types of finishing work;
Concrete work (paving, concrete footpaths);
Construction of foundations, basements, garages and other underground facilities.
Lafarge Russia comes as the winner of HR Brand Award 2011 in the nomination ‘World'. This is the annual HR «Oscar»acknoledging a company's outstanding achivement in building its image as an employer. The Award is organised by the HeadHunter Group, one of the best online recruitment resources in CIS, and this year is sponsored by PriceWaterhouseCoopers. The pannel of juries highly praised Lafarge's programme - Responsibility+Safety=LIFE having lead to cutting the injury rate in Russia during the recent six years by 14 times.
